Assets, Character Design
Throughout my time at The Wordworks, I worked closely with the animator Danny Quanström to produce assets for a series of different explainer videos for the tech giant Zebra, explaining some of their more complicated products.
We adopted a style that was replicated throughout the various animations we produced for Zebra, which has almost become a recognisable brand style when it comes to their animations. This example is about Helena who uses Zebra to automate her busy life. I would craft a storyboard for each animation around a script, then after the flow was signed off I would build and colour the assets and characters for the animator to pick up and bring to life in After Effects.