In late 2019 (though used again in early 2020) Displaydata were showcasing their Electronic Shelf Labels at the NRF in New York City. Not only did they want the full exhibition stand designing, but also accompanying collateral for the shows. In 2019 they also hosted a webinar and wanted to promote it as a direct-mail piece to some of their largest customers.
 
I created a personalised mailer-magazine, which not only promotes the webinar, but also as a way to promote DisplayData's stand at NRF, and features articles and case studies to hype up the reader for the event.